“He has over 3 million subscribers on YouTube so that’s definitely a huge fan base to pull from and a lot of those fans are age 13 to 17. On the younger side of things.”
Malik Ducard works for YouTube - Google. He says people 35 years and under are now going to the Internet to get entertainment programming.
“That core demographic uses YouTube often as their first window or a window that they’re watching while they’re watching television.”
Jimmy Wong says more and more people are getting their entertainment from smart phones and computers.
“The newer generation doesn’t want to wait around and it’s just something that’s programmed into us now that if you want to see something, if you want to figure out what it is, oogle it or YouTube it.”
YouTube is trying to give the Internet generation better looking content, or programming, with four production centers around the world. The forty-thousand square meter space in Los Angeles in
YouTube’s largest. It is filled with high-tech cameras and lighting equipment. Liam Collins heads YouTube Space LA.
“We want more viewers tuning in and we believe that higher quality, more ambitious content will serve that goal.”
YouTube chooses a few content creators and lets them use the production studio for free. “Video Game High School” is not the only show produced at YouTube Space LA. Olga Kay once made videos at her home. Those films were successful. Now, she makes comedies at YouTube’s studio.
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2013-11-25
2013-11-25
2013-11-25
2013-11-25
2013-11-25
2013-11-25