William Paddock is founder and director of a business consulting company in Tennessee called WAP Sustainability. He has a business degree and training in the area of environmental sustainability.
Recently, the Custom Packaging company of Lebanon, Tennessee, hired him to help make its business more environmentally friendly. The company makes cardboard advertising displays for sales campaigns.
Mr. Paddock advised the company on recycling and ways to create less waste. He also persuaded the business to use electricity from solar energy.
William Paddock offers his consulting services for profit, but says social responsibility is a big part of what his company does.
WILLIAM PADDOCK: "For us it's about protecting the environment, being better to society, but also there's an economic piece to it. We love to, you know, find our passions, but also save somebody money."
There are now more than sixty American universities offering so-called green business degrees.
The definition of social entrepreneurship and the exact nature of this sector continue to evolve. Some people are more interested in social programs and charity. Others are more interested in business plans and profits. But the root of the movement seems to be a desire to earn a living and make a difference at the same time.
And that’s the VOA Special English Economics report, co-written by Mike Osborne. You can watch a video report on social entrepreneurship at voaspecialenglish.com. I’m Mario Ritter.
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2013-11-25
2013-11-25
2013-11-25
2013-11-25
2013-11-25
2013-11-25