Never mind returning to their glory days, Research In Motion and Nokia look like terminal cases. Can either manage to survive as Apple and Samsung Electronics gobble up the profitable higher end of the smartphone market? Nokia can, probably. RIM's road looks much rockier.
Research In Motion(简称RIM)和诺基亚(Nokia)不要说重现昔日辉煌,它们现在的样子简直就像已经病入膏肓。在苹果(Apple)和三星电子(Samsung Electionics)占据智能手机市场有利可图的更高端部分之际,这两家公司能不能存活下去?诺基亚或许可以吧,但RIM的道路就显得崎岖多了。
Each company is betting that a new generation of devices will rescue it. Nokia's play is to replace its own smartphone operating system with Microsoft's; RIM is rebuilding its own operating system from the ground up.
两家公司都把自己的命运押在新一代手机身上。诺基亚的办法是用微软(Microsoft)的智能手机操作系统取代自己的系统,RIM则是自己重新打造一个操作系统。
Nokia at least has its new smartphones on store shelves, yet it is struggling to gain sales momentum. It didn't help when Microsoft recently announced that the next version of its phone operating system wouldn't be compatible with prior devices, effectively making old models obsolete. A 50% price cut that Nokia calls 'normal' quickly followed in the U.S. Nokia expects the current quarter to be challenging while it waits to release new devices, perhaps in time for Christmas and just in time to compete with Apple's next iPhone.
【诺基亚和RIM还能支撑多久?】相关文章:
★ 手机到底有多脏?
最新
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15
2020-09-15