Beijing's Olympics have not just made the ancient capital a focus of global attention – they have also made its residents more civilised, according to Chinese officials.
Campaigns to prepare for the games by cracking down on “uncivilised” behaviour such as spitting, queue-jumping and general rudeness have clearly improved the capital's citizenry, they say – and they have the numbers to prove it.
The capital's Index of Citizens' Civilised Public Conduct – compiled from observation of streets and sports stadiums – climbed from 65.21 points in 2005 to 73.38 points last year, and is set to rise again in 2008.
“Citizens' quality and the city's level of civilisation have been raised in leaps and bounds,” says Beijing's Committee for the Construction of Spiritual Civilisation.
Such language may seem strange coming from a nation justifiably proud of its more than 3,000-year-old civilisation. But perceived shortcomings in the conduct of “low-quality” people are seen as a source of national shame. For the Olympics, officials have focused on behaviour that might embarrass Beijing in front of foreign guests.
Banners have called for “establishing new habits”. Monthly government-set “queuing days” have been announced by mass mobile phone messaging and enforced by wardens tasked with taming Beijing's notoriously sharp-elbowed commuters. State media have called on passengers to give up seats for the old or weak.
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