Who then is actually responsible for the size of the bill a housewife must pay before she carries the food home from the store? The economists at First National City Bank have an answer to give housewives, but many people will not like it. These economists blame the housewife herself for the jump in food prices. They say that food costs more now because women dont want to spend much time in the kitchen. Women prefer to buy food which has already been prepared before it reaches the market.
Vegetables and chicken cost more when they have been cut into pieces by someone other than the one who buys it. A family should expect to pay more when several TV dinners are taken home from the store. These are fully cooked meals, consisting of meat, vegetables, and sometimes desert, all arranged on a metal dish. The dish is put into the oven and heated while the housewife is doing something else. Such a convenience costs money. Thus, as economists point out: Some of the basic reasons for widening food price spreads are easily traceable to the increasing use of convenience foods, which transfer much of the time and work of meal preparation from the kitchen to the food processors plant.
Economists remind us that many modern housewives have jobs outside the home. They earn money that helps to pay the family food bills. The housewife naturally has less time and energy for cooking after a days work. She wants to buy many kinds of food that can be put on her familys table easily and quickly. If the housewife wants all of these, the economists say, that is her privilege, but she must be prepared to pay for the services of those who make her work easier.
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