84. Requiring businesses to provide complete product information to customers
promotes various consumer interests, but at the same time imposes burdens on
businesses, government, and taxpayers. On balance, the burdens outweigh the benefits,
at least in most cases.
A threshold problem with disclosure requirements is that of determining what
constitutes complete information. Admittedly, legislating disclosure requirements
clarifies the duties of business and the rights of consumers. Yet determining what
requirements are fair in all cases is problematic. Should it suffice to list ingredients,
instructions, and intended uses, or should customers also be informed of precise
specifications, potential risks, and results of tests measuring a products effectiveness
vis-a-vis competing products? A closely related problem is that determining and
enforcing disclosure standards necessarily involves government regulation, thereby
adding to the ultimate cost to the consumer by way of higher taxes. Finally, failure to
comply may result in regulatory fines, a cost that may either have a chilling effect on
product innovation or be passed on to the customers in the form of higher prices. Either
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