There is really no better place than China that can demonstrate how homogeneous our world has become. Another great example is Coca Cola. Everyone hated the taste when they drank Coca Cola in the first time. In China, the taste is so different from the traditional soft drinks sold in China, which mainly feature sweet taste and fruit flavor. The color of the Coke is also not liked because of its similarity to most herbal medicine fluids. But it seems that people simply want Coca Cola because they see people drink it and love it in other countries. Peoples tastes can change, and they did gradually. Now Coca Cola is the best sold soft drink in China, and in many other countries where Coke was originally disliked.
These all have to be attributed to the financial power of multinational corporations. With superior financial strength and successful products and services, these giants are shaping the world and the people living in it into their own favor, making people want the same products and services, and regional differences have been disappearing.
Revised Essay
Why are people everywhere beginning to want the same products and services? Why are regional differences rapidly disappearing? The arguer asserts that it is the rise of multinational corporations that is leading to this global homogeneity. We dont have to look very far to see the validity of this argument.
During the past few decades, multinational corporations have successfully implemented strategies expanding themselves into almost every corner of the world, bringing the same products and standard services to customers of different countries and regions. The most striking example among all is perhaps McDonald Inc, which has miraculously globalized its mass-produced American-flavored hamburger all over the world. Take China for an example. Some 6 years ago, Chinese people did not care for foreign food; very few people knew the taste of cheese--a symbol of difference between Oriental and Western food. However, with its overwhelming advertising campaigns, with its efficient management, with its standardized foods and services, McDonalds has proved to be a great success, turning Hamburger, French fries, Big Mac into household words in China.
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