Management style
Plank still draws upon his basic athletic values at the office. In lieu of meetings, Under Armour has huddles, and posted on the wall in most conference rooms are the Under Armour Huddle rules, which encourage workers to be prepared to huddle, manage the clock, know your position, run the huddle, execute the play and respect your teammates. These dictums are at the heart of what has made Under Armour so successful.
Philanthropy
Plank has been a long-time supporter of the University of Marylands Robert H. Smith School of Business and Dingman Center for Entrepreneurship. In addition to sitting on the Universitys Board of Trustees, Plank played an integral role in the development of an endowment fund that the Dingman Center uses to invest in viable startup businesses. Plank is also responsible for the development of the annual Cupids Cup business competition. The competition got its name from Planks Cupids Valentine rose business he began while attending the University.
In addition to his involvement with his alma mater, Plank also stays active within the Baltimore and Washington DC communities sitting on the Board of Directors for the Baltimore City Fire Foundation, the Greater Baltimore Committee and Greater Washington Sports Alliance. He is also a member of the Board of Trustees for Living Classrooms, a Baltimore-Washington based non-profit organization dedicated to the hands-on education of young people using urban, natural and maritime environments as living classrooms.
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