They are installing plusher chairs, many of which recline nearly horizontally.
他们正在安装plusher椅子,其中有许多低的接近水平。
AMC, an American chain, has found that these VIP seats decrease theatres capacity bytwo-thirds, but can boost attendances by 90% or more, as well as commanding higherprices.
AMC美国连锁公司已经发现,这些贵宾席减少剧院的三分之二座位,但可以达到90%以上的上座率以及更高的价格。
Cinemas have rarely lived by the price of admission alonemargins on popcorn are around80%and many are trying to fatten what they can earn once people are inside the doors.
电影院很少只靠门票赚取利润,爆米花的利润率约80%,许多人试图依靠进入影院的人来养肥他们。
More cinemas are selling booze, notably in countries where a night at the pictures has usuallybeen a dry affair.
很多电影院卖酒,尤其是在一个晚上都看电影的国家。
In 2011 Matthew Viragh , the founder of Nitehawk Cinema, an independent theatre inBrooklyn, campaigned successfully to overturn a New York state law banning the sale ofalcohol in cinemas.
2011年Nitehawk电影院的创始人马修沃夫,布鲁克林一个独立的剧场,成功地推翻纽约州法律禁止在电影院出售酒精。
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