It woos them by making loans on the Kindle uniquely easy. Late last year Amazon alsounveiled its Kindle Owners Lending Library,
它通过在Kindle上极其便利的借阅程序,从而取悦了他们。去年晚些时候,亚马逊还推出了Kindle所有者的借阅图书馆,
which lets its best customers borrow free one of thousands of popular books each month.
这个图书馆允许亚马逊最好的客户每月在上千本畅销书中免费借阅一本。
Library boosters argue that book borrowers are also book buyers,
图书馆的支持者认为,借阅图书者也就是购买图书者,
and that libraries are vital spaces for readers to discover new work.
而图书馆则是这些读者发现新作品的重要根据地。
Many were cheered by a recent Pew survey, which found that more than half of Americanswith library cards say they prefer to buy their e-books.
许多人为皮尤研究机构最近的调查而感到欢欣鼓舞,这项调查发现,超过一半拥有图书馆卡的美国人说,他们更喜欢购买他们的电子书。
But the report also noted that few people know that e-books are available at most libraries,
但是这项报告也指出,几乎没有人知道电子书在大多数图书馆都是可借阅的,
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