重新审视业务之后,Schultz发现其中一个问题-星巴克品牌在超市里售卖。
The so-called consumer-packaged goods business is handled by Kraft, America s biggest foodcompany, which is best known for having mastered the art of mixing macaroni with cheese.
号称快消品业务是由美国最大的食品公司卡夫经营的,卡夫由于其搅拌芝士通心粉而被人熟知。
Following an agreement in 1998, Kraft sells, markets and distributes bags of Starbucks coffee.
按照1998年达成的协议,卡夫分销袋装星巴克咖啡。
Mr Schultz told Kraft he was dissatisfied.
Schultz先生告知卡夫他对此感到不满意。
Kraft acknowledged the complaint, but, according to Starbucks, failed to act because it wasfocused on the takeover of Cadbury, a maker of superior British sweets such as Creme Eggs.
卡夫证实了Schultz的抱怨,但是按照星巴克的说法,他之所以不采取行动是由于卡夫把业务重心放在收购吉百利上面,吉百利是英国优质糖果制造商,其代表商品有糖心巧克力。
By the spring of last year, both sides realised that their partnership was broken.
去年春天,双方都意识到他们的合作关系已经破裂。
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