Apple has a pretty clear product pipeline for the next couple of years, which is reassuring.
在接下来的几年中,苹果有一条非常清晰的生产线,人们大可放心。
The firm is due to unveil the latest version of its hugely successful iPhone in the coming weeksand is expected to launch a new iPad early next year.
在未来几周内,苹果将会揭开新版iphone的面纱,并在明年初将新一代ipad投放市场。
But Apple is far more than the sum of the devices that it sells, impressive though they are.
但是,苹果不仅仅是它销售的产品的总和,虽然这些产品都让人们爱不释手。
Its secret sauce lies in the integration of these with software and services such as its iTunesonline content store and its recently announced iCloud online-storage offering.
它的秘诀在于通过软件和服务将这些设备集中为一体。例如它的itunes在线资料库和最近提供的icloud在线储备库。
These form what tech types like to call an ecosystem that has proved so popular that it isforcing other companies to develop similar capabilities.
这种类型的科技被称为生态系统,它是如此受欢迎,以至于迫使其他公司纷纷效仿。
Google, which has long excelled at developing software, recently splashed out $12.5 billionfor Motorola Mobility so that it could get its hands on the firm s smartphones, tablets andother devices.
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