The economics of Groupon The dismal scoop on Groupon
团购网的经济学 团购网站惨淡的独家资讯
A micro-economist assesses Groupon
微观经济学家评估团购网站Groupon
ON OCTOBER 24th Groupon says it will start its roadshow .
Groupon声称将于10月24日开始 路演 。
The social-media sensation, which offers online coupons for bargains at local shops andrestaurants, is planning an initial public offering later this year.
这个曾一时轰动的社交媒体,提供当地商店和餐馆特价商品的在线优惠券,计划今年晚些时候进行首次公开招股。
Valuations as high as $20 billion were until recently bandied around, but that now seemswildly optimistic.
直到最近才有消息称该公司市值高达200亿美元,但是现在看起来有点过于乐观,
Groupon will lose $280m on revenues of $1.69 billion in 2011, predicts Benchmark, aconsultancy. That is an ocean of red ink.
邦仕马克咨询公司预测Groupon公司2011将亏损2.8亿美元,年收入为16.9亿美元。这是巨大的亏损。
Groupon started with a nifty idea. Its website offered a daily deal whereby consumers couldbuy a product or service very cheaply if a minimum number of people signed up.
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