Why not borrow some of that fun and apply it to real life?
为什么我们不把游戏中的一些乐趣带到现实生活中了?
This can be hard.
这确实还是有困难的。
Plenty of firms have flopped by trying to bolt a gaming element unconvincingly onto aboring pre-existing website.
有不少公司贸然将游戏元素与已有的内容乏味的网站勉强结合在一起,但这些尝试均以失败告终。
Fantasy Shopper was designed from the start as a hybrid between game and real-worldactivity says its founder, Chris Prescott.
据Fantasy Shopper网站创始人普雷斯科特称,其建设的初衷就是一个游戏和现实生活行为结合的产物。
Players visit a city and compete to findbargains and assemble the best outfits using virtual money to spend on goods actually soldin shops there.
在线玩家选择购物城市,然后竞相去淘一些特价时装,接着用服装配饰自行服装搭配,而且这些配饰商品都可以在该城市的线下商店使用虚拟金币购买。
The choices can be published on Facebook news feeds, where other players vote on the lookson offer.
每件创意搭配组合都会发布到脸谱网的资讯提要,供其他玩家参看投票。
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