广告具有引人注意的特性。这种特性可从在电视机旁玩耍的一两岁大的孩子身上得到验证。他们完会不理会电视里的节目,但是当广告开始的时候,孩子们的注意力立刻就被它那种夸张的音质吸引过去了。
测试题
1. According to the passage, the maximum intensity of sound coming from commercials________.
A) does not exceed that of programs
B) is greater than that of programs
C) varies over a large range than that of programs
D) is less than that of programs
2. Commercials create che sensation of loudness because____________________.
A) TV stations always operate at the highest sound levels
B) their sound levels are kept around peak levels
C) their sound levels are kept in the middle frequency ranges
D) unlike regular programs their intensity of sound varies over a wide range
3. Many commercials begin with a cheerful song of some kind because_________________.
A) pop songs attract viewer attention
B) it can increase their loudness
C) advertisers want to make them sound different from regular programs
D) advertisers want to merge music with commercials
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