2014英语四级考试仔细阅读练习（14）_大学英语阅读

　　C) It gives half of its annual profits to its parent company.

　　D) It needs to turn to the word market for development.

　　23. One of the assumptions on which Frito-Lay bases its development strategy is that ________.

　　A) consumers worldwide today are attracted by global brands

　　B) local brands cannot compete successfully with American brands

　　C) products suiting Chinese consumers needs bring more profits

　　D) products identified as American will have promising market value

　　24. Why did Riskey have the Frito-Lay logo redesigned?

　　A) To suit changing tastes of young consumers.

　　B) To promote the company s strategy of globalization.

　　C) To change the company s long-held marketing image.

　　D) To compete with other American chip producers.

　　25. Frito-Lay s executives claim that the promoting of American food in the international market ________.

　　A) won t affect the eating habits of the local people

　　B) will lead to economic imperialism

　　C) will be in the interest of the local people

　　D) won t spoil the taste of their chips

　　Passage Two

　　Questions 26 to 30 are based on the following passage.

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