We listen to our customers and continue to provide balanced menu options, including meals for our youngest guests, said spokeswoman Ashlee Yingling. We will evaluate participation in this program in the future.
Jones-Mueller said she hoped the Oak Brook, Ill., giant would sign on eventually. They indicated that they were interested, but they need more time, she said.
Participating restaurants varied in the degree to which they modified their childrens meals as part of the campaign. Dennys reformulated a pasta dinner to meet the criteria, adding a vegetable side dish.
IHOP, by contrast, hopes parents will work with its current offerings. The company has one kids meal that meets the Kids Live Well criteria, tilapia with a side of broccoli. Parents can cobble together other meals that meet the standards by adding fruit to a pancake breakfast, for example, but that combination is not standard, said spokeswoman Jennifer Pendergrass.
El Pollo Loco is working on several new menu items for children, said spokeswoman Julie Weeks. They will be available at the end of the year, and some are being developed with the new standards in mind. Until then, childrens meals will only qualify for the campaign if parents choose side dishes that meet the criteria, she said.
Nutrition advocate Margo Wootan of the Center for Science in the Public Interest praised Burger Kings decision to stop making fries and soft drinks the automatic choice for children. Studies have shown, she said, that most people go with the default option, so the companys move may significantly change what people order.
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