"The transportation to small towns and villages is not as convenient as it is to cities," said Huang Yong, research manager of public affairs from Horizon. "And people may need to spend more energy to go from place to place to attend dinners hosted by their relatives, while in cities people tend to get together to have big dinners only once or twice."
Wang Yong, one of the initiators of an online campaign to offer strangers free rides during Spring Festival this year, suggested that people invite their parents to cities during the holiday to free them from the exhausting trip back to small towns and villages.
Going against the common practice has its advantages, he said.
"The supply of train or coach tickets from small towns and villages to big cities at this time every year is abundant, so people can enjoy discounts and a much less crowded trip," Wang said.
He left his hometown in a village in Hunan province for Beijing 16 years ago. He suffered through the Spring Festival travel rush back to his hometown for the first two years before deciding to invite his parents to Beijing to celebrate the festival.
"Many young people don't want to invite their parents to the city in which they work until they are leading a decent life. But I don't think parents care about this. They will be happy to explore the city and be reassured after seeing what their children are doing," he said.
However, Wang admitted that the solution is not suitable for everyone. It has restrictions. For example, parents must be in good health. "And parents value the tradition of socializing with neighbors and relatives in the hometown during Spring Festival," Wang said. "So it's better to carry out the plan every few years."
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