College student Adrienne Zubia loves this kind of service.
“It is such a good deal that I am willing to set aside thirty-five dollars every week for it. So I save my money on meals, because this is more worth it for me than going out to eat."
Alli Webb is the founder of Dry Bar.
“We feel like we are not selling blow-outs. We are selling happiness and confidence that comes with a great blow-out, and I think women everywhere want to feel that way.”
Alli Webb opened her first blow-dry salon in Los Angeles.
“I found that there was a really big hole in the marketplace. There was either a high-end salon where you’re paying upwards of $80, $90, $100 or there was the discount chain where you kind of don’t know what you are getting, and I just felt like we needed a place where you can go in and get a great blow-out at a great price.”
Hollywood stars including Julia Roberts and Cindy Crawford have gone to Dry Bar to get their hair styled. Business has been so good that in just two years, Ms. Webb has set up a total of sixteen blow-dry businesses across the United States. By the end of next year, she expects to open nine more.
But Dry Bar is not the only hair salon of its kind to find success. Gretty Hasson owns MyBlow LA.
“They are popping up every single day in a different location and they are everywhere all across the U.S."
Gretty Hasson started the business two years ago.
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2020-12-21
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