必修四综合能力检测
(时间:120分钟 满分:135分 得分:________)
语言知识及应用(共两节,满分45分)
第一节 完形填空(共15小题;每小题2分,满分30分)
阅读下面短文,掌握其大意,然后从1-15各题所给的A、B、C和D项中,选出最佳选项。
“When a customer enters my store, forget me.He is King,” said John Wanamaker.This revolutionary concept __1__ the face of retailing (零售业) and led to the development of advertising and marketing as we know it today.
But convincing as that slogan was, in truth the shopper was cheated out of the crown.Although manufacturing efficiency increased the __2__ of goods and lowered prices, people still relied on advertisements to get most __3__ about products.Through much of the past century, ads spoke to an audience restricted to just a few radio or television channels or a __4__ number of publications.Now media choice has __5__ too, and consumers select what they want from a __6__ greater variety of sources—especially with a few__7__ of a computer mouse.Thanks to the Internet, the consumer is finally __8__ power.
As our survey shows, customer __9__ has great implications for companies, because it is changing the way the world shops.Many firms already claim to be “customer__10__” or “consumercentered”.Now their __11__ will be tested as never before.Taking advantage of shoppers' __12__ will no longer be possible: people will tell others, even those without the Internet, that prices in the next town are __13__ or that certain goods are inferior.The Internet is working wonders in__14__ standards.Good and __15__ firms should benefit most.
【【人教版】2014届英语一轮复习限时训练:必修4 综合能力检测(含答案详解)】相关文章:
★ 【优化方案】2017届高考英语二轮复习全国卷Ⅱ题型重组训练:第10组(含解析)
★ 【三维设计】2017版(江苏专用)二轮复习练习:必修2 Unit 3《Amazing people》单元检测(含解析)
★ 【课堂新坐标】2017届高考英语(通用版)二轮复习书面表达专题训练:训练3 书信、邮件+议论文(Ⅰ)(含解析)
★ 湖南省汝城二中2014届高考英语一轮复习阅读训练 (65)
★ 2014届高考英语一轮复习课时作业(十六)必修3Module 4《Sandstorms in Asia》(外研版)
★ 2017届高考英语二轮复习大题冲关秘籍短文改错:解题策略(含解析)
★ 2014届高考英语一轮复习课时作业(七)必修2Module 1《Our Body and Healthy Habits》(外研版)
★ 【优化方案】2017届高考英语二轮复习全国卷Ⅱ题型重组训练:第13组(含解析)
★ 湖南省岳阳市2014高考英语一轮单项选择训练题(1)及答案
最新
2017-04-24
2017-04-24
2017-04-24
2017-04-24
2017-04-21
2017-04-21