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One of Britain's most popular reality TV programmes has returned to our screens for a fifth series. The Apprentice sees 16 ambitious individuals competing for a job with electronics tycoon(巨头) Sir Alan Sugar.
The Apprentice is a BAFTA award winning British reality television series in which a group of aspiring young businessmen and women compete for the chance to win a £100 000-a-year job as “apprentice” to the British business tycoon Alan Sugar, The Baron Sugar. Winners have gone on to work at Amstrad, an electronics manufacturing company founded by Sir Alan (but since sold to BSkyB), or one of Sugar's other companies, Viglen, Amsprop of Amshold. The Apprentice, billed as a “job interview from hell”, is similar in format to the American series of the same name, which stars the entrepreneur Donald Trump.
With endless talk of financial crisis, redundancies(过剩) and cut backs, it may come as no surprise that thousands of brave hopefuls applied for the show. The chosen 16 will compete in a series of business tasks and do their best to escape elimination. Not one of them wants to hear the fateful words: you're fired.
It should also be noted that this year's apprentices are not going to be allowed to forget the terrible economic climate quite so easily. At the launch of this year's TV show, Sir Alan announced that some episodes have been “specifically made towards recognition of what difficult times we are in”.
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