Also, I think it’s really important that the people you’re working with are as committed to the same goal as you are, so you can support each other and keep each other dynamic.

　　2.Anita Roddick

　　The Body Shop Inc.

　　In America, we have a shop in Harlem where 50 percent of the profits go into the community development, and the other 50 percent go toward the funding of a similar shop elsewhere in the United States. The pride that shop brings to the staff and local people inspired me.

　　What The Body Shop does successfully is use our facilities in the street and shopping centers to talk about real human issues like AIDS, recycling, human rights, and community service or to encourage people to speak out against anything they consider to be unjust. Knowing our products are symbols of social change is really encouraging.

　　3.Richard Melman

　　Lettuce Entertain You Enterprises

　　A number of years ago, I was interviewed by someone who was writing a book on enterprises. He asked me, “What’s the opposite of work?” I answered, “Lazy.” He started laughing and said, “Believe it or not, a lot of entrepreneurs say the same thing.”

　　The average person thinks the opposite of work is play, but to an entrepreneur, work is play. I think it all adds up to having fun. It’s fun to create, it’s fun to entertain, and it’s fun to make people happy with our service. When it stops being fun, I’ll stop doing it.

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