C. the business careers of Mac and Dick McDonald
D. Ray Kroc’s business talent
2. Mac and Dick managed all of the following businesses except _______.
A. a drive-in
B. a theater
C. a cinema
D. a barbecue restaurant
3. We may infer from this passage that _______.
A. Mac and Dick McDonald never became wealthy for they sold their idea to Kroc.
B. the place the McDonalds chose was the only source of the great popularity of their drive-in
C. forty years ago there were lots of fast-food restaurants
D. Ray Kroc was a good businessman
4. The passage suggests that _______.
A. creativity is an important element of business success
B. Ray Kroc was the close partner of the McDonald brothers
C. Mac and Dick McDonald became broken after they sold their ideas to Ray Kroc
D. California is the best place to go into business
【答案解释】
“麦当劳”是家喻户晓的世界著名快餐饮食品牌。本文介绍了Mac and Dick McDonald两兄弟最初创业及 Kroc 购买该品牌经营权, 复制和发展“麦当劳”的一些情况。
1. B。主旨题。通读全文可知本文主要介绍 Mac and Dick McDonald 两兄弟的最初创业及 Kroc 购买该品牌经营权的情况,由此可知答案为 B。
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