答案：B　细节理解题。由第三段第二句话“He estimates that by the year 2040, one person in five will retire, and one in ten will be over seventy­five years old.”可知。

　　B

　　(2017·苏州五市区调研)

　　Haagen­Dazs from Europe started in 1989 and is 5—10 times more expensive than regular ice cream. On price there is no real advantage. However, it adopted a unique marketing strategy, and quickly occupied the market, a top ice cream brand.

　　Haagen­Dazs did not set up shops in ordinary supermarkets or grocery stores. Haagen­Dazs leisure fashion shops are in busy sections of malls. The layout is carefully planned to create an elegant atmosphere, and sometimes, a flagship(旗舰) store layout will cost several million dollars.

　　Compared to other ice cream brands, Haagen­Dazs consumers are tightly grouped. It is understood that Haagen­Dazs seldom does television advertising. The majority of ads are highly visual impact of the print ads. In particular many advertisements lock those pyramid tip consumers. Moreover, as long as the consumer spending 500 yuan to fill in a small form can become their members, these members will be regularly sent advertisements by direct mail. Praise of customers is a powerful weapon for Haagen­Dazs.

　　There is always much creative ingenuity (独创性) in Haagen­Dazs advertising, so it is remembered by the people.

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