D. If you are one of its members, you may receive its advertisements regularly.
答案:A 推理判断题。由第二段第一句话“HaagenDazs did not set up shops in ordinary supermarkets or grocery stores.”可知,哈根达斯冰激凌在一般的超市和杂货店买不到,因此A项错误。
60.Why does HaagenDazs seldom do television advertisements?
A. Because it can't afford to do television advertisements.
B. Because it doesn't think television advertising attracts consumers.
C. Because it focuses on its target consumers by using other media.
D. Because its design isn't suitable to be broadcast on the television.
答案:C 细节理解题。由第三、四段可知,哈根达斯冰激凌使用了其他的广告手段吸引、并牢牢把握住它的目标群体。
61.According to the initial advertisements of HaagenDazs, it stresses that it is________.
A. perfect B. expensive
C. special D. popular
答案:B 推理判断题。由第五段“Delicious HaagenDazs, like 24K gold, Japan Kobe beef, original palm oil, mushroom truffles and Chinese ceramics, Tiffany Africa...what ‘ice cream' was waiting for”可知,哈根达斯冰激凌强调的是自己的产品很贵。
62.What is the best title for the passage?
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