The Pele Law permits, as an information right, both access to sporting sites and the use of images for journalistic purposes. It is, however, unlikely that such an understanding will be gained in relation to the World Cup Law which governs access to and use of images specifically in relation to the FIFA World Cup 2017. Although the Brazilian Olympic Act regulates the IP(知识产权)relating to the 2016 Olympic Games in Rio, it remains silent on broadcasting rights.

　　Whatever the benefits, it seems clear that IP rights in general, and broadcasting rights in particular, will continue to play a key role in bringing in funds. If past experience is anything to go by, Rio 2016 not only promises new sporting achievements, but also the breaking of new records in terms of profits produced from the sale of broadcasting and other media rights.

　　【文章大意】文章主要介绍了巴西保护知识产权的World Cup Law和Pele Law。

　　1. The 2016 Olympics　.

　　A. promises to break many records

　　B. will experience challenges in funding

　　C. promises to be the greatest in history

　　D. will bring great benefits to Brazil

　　【解析】选D。推理判断题。根据第一段的Brazil has taken steps to increase the economic profits by safeguarding the interests of broadcasters and funders. 可知, 巴西将会从2016年奥运会中获得经济增长。故选D。

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