Observers say Americans want more choices and fresh food when __1__(choose)where and what to eat. This trend is one reason why the fast food restaurant McDonald's has struggled financially.

　　McDonald's is one of the best­known __2__(restaurant) in the U．S. and even around the world，__3__ these days McDonald's income has dropped. The January earnings report brought more bad news. Worldwide sales dropped for the __4__(eight) month in a row and even more than expected.

　　McDonald's __5__(work) hard to get their customers back. In January, the company ran an advertisement during the Super Bowl. The football game is the most watched TV event every year in the U．S. McDonald's has wanted __6__(reach) those viewers.

　　Shake Shack is __7__ new kind of restaurant becoming popular in the U．S. The restaurants are not “fast food”. They are known as “fast casual”．__8__ McDonald's is struggling to get their customers back, Shake Shack is doing well financially. The New York­based burger chain had a very __9__(success) IPO, or initial public offering, of shares at the end of January. __10__ its first day of trading, Shake Shack went from $21 a share to just under $46 a share.

　　Shake Shack's a quality hamburger. It's fast food, but not“fast food” food. Being part of the “fast casual” trend has helped Shake Shack.

　　1．______　2.______　3.______　4.______　5.______

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