However，Pule said there are other options for South Africa's energy needs.

　　“Too many companies are focusing on the costs of green policies，rather than focusing on the long－term benefits，”explained Mokoena.

　　Nobel economics winner Joseph Stiglitz and the former World Bank chief economist agree with Mokoena and believe that the need to switch to green technology should be seen as an opportunity and not as a burden.

　　When in South Africa earlier this year，Stiglitz said a switch to green technology would stimulate demand for a range of goods and services，which would have a beneficial impact on the aftermath of the global recession.

　　He urged policymakers not to be held back by short－term perspectives.

　　Innovation Group has already developed a reliable alternate energy solution，which the company believes will change the landscape of this emerging market and other companies will follow suite and offer renewable energy solutions for emerging economies.

　　“We are quickly becoming an industry leader in this space thanks to our in－house expert knowledge on the various SWH technologies available and the application of our Business Process Outsourcing Solutions，which allow for the mass roll－out of these technologies on a national scale.We are proud to be an active part of the solution to the current energy crisis and plan to become a major force in the drive towards sustainability and good environmental practice，”Pule said.

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