3．What does the underlined phrase “a pipe dream” in Paragraph 3 mean?

　　A．A practical idea. B．A vain hope.

　　C．A brilliant plan.

　　D．A selfish desire.

　　答案　B　[词义猜测题。根据．..but youll need a warm, sheltered place with perfect soil to grow it，和．..for most apple lovers who fall for it.可知，对大多数苹果爱好者来说，种植这种苹果是无法实现的。故选 B。]

　　★4.What is the authors purpose in writing the text?

　　A．To show how to grow apples.

　　B．To introduce an apple festival.

　　C．To help people select apples.

　　D．To promote apple research.

　　答案　B　[写作意图题。纵观全文推知，作者主要介绍了英国的苹果节。故选B。]

　　Passage 4(2016·全国)

　　话题：好消息传播快

　　词数：338

　　Bad news sells.If it bleeds, it leads.No news is good news, and good news is no news.Those are the classic rules for the evening broadcasts and the morning papers.But now that information is being spread and monitored(监控) in different ways, researchers are discovering new rules.By tracking people’s e－mails and online posts, scientists have found that good news can spread faster and farther than disasters and sob stories.

　　“The if it bleeds’ rule works for mass media，” says Jonah Berger, a scholar at the University of Pennsylvania.“They want your eyeballs and dont care how you’re feeling.But when you share a story with your friends, you care a lot more how they react.You don’t want them to think of you as a Debbie Downer.”

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