A．considers Drayton's concept

　　B．gets permission from Ashoka

　　C．tries to improve social conditions

　　D．is a young, happy and healthy adult

　　75．The author's attitude towards Ashoka's programme can be described as “________”．

　　A．changing

　　B．forgiving

　　C．cautious

　　D．positive

　　[2017·北京卷]

　　D

　　Store scent(香味)

　　What is the first thing you notice when you walk into a shop? The products displayed(展示) at the entrance? Or the soft background music?

　　But have you ever noticed the smell? Unless it is bad, the answer is likely to be no.But while a shop's scent may not be outstanding compared with sights and sounds, it is certainly there. And it is proving to be an increasingly powerful tool in encouraging people to purchase.

　　A brand store has become famous for its distinctive scent which floats through the fairly dark hall and out to the entrance, via scent machines. A smell may be attractive but it may not just be used for freshening air. One sports goods company once reported that when it first introduced scent into its stores, customers' intention to purchase increased by 80 per cent.

　　When it comes to the best shopping streets in Paris, scent is just as important to a brand's success as the quality of its window displays and goods on sale. That is mainly because shopping is a very different experience to what it used to be.

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