Many historians believe that the first outdoor signs were used about five thousand years ago. Even before most people could read, they understood such signs. Shopkeepers would carve into stone, clay, or wood symbols for the products they had for sale.

　　A medium, in advertising talk, is the way you communicate your message. You might say that the first medium used in advertising was signs with symbols. The second medium was audio, or sound, although that term is not used exactly in the way we use it today. Originally, just the human voice and maybe some kind of simple instrument, such as a bell, were used to get people’s attention.

　　A crier, in the historical sense, is not someone who weeps easily. It is someone, probably a man, with a voice loud enough to be heard over the other noises of a city. In ancient Egypt, shopkeepers might hire such a person to spread the news about their products. Often this earliest form of advertising involved a newly arrived ship loaded with goods. Perhaps the crier described the goods, explained where they came from, and praised their quality. His job was, in other words, not too different from a TV or radio commercial in today’s world. (478 words)

　　 41. What probably led to the start of advertisement?

　　A. The discovery of iron.

　　B. The specialization of labor.

　　C. The appearance of new jobs.

　　D. The development of farming techniques.

【2016届高考英语精品专题必做练习：阅读理解（15）】相关文章：

★ 常熟市2014高考英阅读理解语一轮（暑假）训练题（4）及答案

★ 贵州省贵阳市2014高考英语（新人教版）一轮阅读训练（36）附答案

★ 2017届高考英语二轮复习大题冲关秘籍阅读理解七选五：考纲解读（含解析）

★ 2016届高考英语精品专题必做练习：阅读理解（2）

★ 湖南省汝城二中2014届高考英语一轮复习阅读训练 (58)

★ 2014高考英语（新人教版）一轮基础训练（9）A、B卷（附答案或解析）

★ 浙江省湖州市2014高考英语阅读理解一轮（暑假）精炼（12）含答案

★ 2017高考四川省广安市英语阅读理解一轮系列训练：28（含解析）

★ 湖南省汝城二中2014届高考英语一轮复习阅读训练 (57)

★ 【课堂新坐标】2017届高考英语（通用版）二轮复习书面表达专题训练：训练6 议论文＋记叙文（含解析）