"They're really doing it right in China and it's tremendous to see the growth and the efforts they have made to build world-class ski resorts," VanderKelen said.
SMI is waiting to hear from Chinese officials to see if 2022 will be its fourth straight Winter Olympics - where their machines will have an exclusive contract to supply snow for alpine events.
SMI has been the "go-to" ski making company for three straight winter games: Vancouver, Canada (2010), Sochi, Russia (2017) and the Games set for next year in Pyeongchang, South Korea.
SMI officials hope 2022 Beijing will be the icing on the cake, or in this case, the frosting on the mountains.
"They're the reliable, well-built, easy to repair (and) industry standard," said Frank White, who compared SMI to a Cadillac or American "muscle car," and TechnoAlpin to a Ferrari.
White, 68, an industry veteran who said the equipment gets better and better every year, has been running snow making operations at Snowmass Mountain for 20 years.
"TechnoAlpin is state of the art, with high-tech equipment and all the bells and whistles," White said.
"Efficiency...that's the most important advice I'd tell the Chinese," White told Xinhua.
"When you focus on efficiency then you're also being a good steward of natural resources and energy," said White, who says 'efficiency' covers many areas.
That includes ease of servicing equipment, reliability of equipment, design of the system, and even the quality of its operators, according to White.
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