65. We can learn from Paragraph 4 that American students______

　　A. have a great interest in studying Chinese

　　B. take an active part in Chinese competitions

　　C. try to get high scores in Chinese exams

　　D. fight for a chance to learn Chinese

　　66. What is the best title for the passage?

　　A. Forgotten Wisdom in America

　　B. Huge Fans of the Chinese Language

　　C. Chinese Culture for Westerners

　　D. Old Thinker with a Big Future

　　67. The passage is likely to appear in ___________.

　　A. a biography(自传)

　　B. a history paper

　　C. a newspaper

　　D. a philosophy textbook

　　D

　　How can you build more word-of-mouth advertising (口碑广告)? In other words, why would your customers want to talk to their friends about their experience of doing business with you?

　　When you perform your service or deliver your product competently (出色地),

　　you are just doing what the customer expects. In order to increase the number of the customers who want to share their good experience with their friends, you must make your service impressive, going beyond what is expected.

　　Recently my daughter Dawn and I had lunch with my team members at the Campbell House. The food and service were truly excellent. My daughter asked for her leftovers (剩菜) to be packed. They were returned to her in aluminum foil (铝箔) shaped like a swan(天鹅). Guess what she talked about when she got home? How much more do you think it cost the Campbell House to produce that “Wow!” experience? Answer —not a cent!

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