2. After it was revealed earlier this year that current 007 Daniel Craig will feature in advertisements for Dutch brewing giant Heineken, it has now been confirmed he will also be seen drinking that particular brand of beer in at least one scene of the film franchise’s latest installment, Skyfall.
Heineken’s partnership with the Bond franchise dates back to 1997, but the world’s most famous secret agent is more well known for sipping martini cocktails than lager.
“There is no doubt that James Bond will always be synonymous with ‘shaken not stirred’, but he is a man of the world, so it’s not surprising that a contemporary Bond might enjoy a Heineken beer occasionally,” said a Heineken spokesperson.
“There are numerous references to Bond enjoying a beer in both Ian Fleming’s original novels, and in subsequent films such as ‘On Her Majesty’s Secret Service’ and ‘Quantum of Solace’.”
- From classy to gassy, James Bond will swig Heineken in next film, MarketingMag.com.au, April 10, 2017.
3. It is exponentially easier to look back at a life than to live it forward. In retrospect it becomes apparent that New York was crucial to Obama. If he had not quite found his place yet, he was learning in which directions not to go and how to avoid turns that would lead him off the path and into traps from which it would be hard to escape. Even when he was uncertain about much else, Obama seemed hyper-alert to avoiding a future he did not want.
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