Bank of China became the official banking partner, the first official partner, of Beijing 2022 in June. Earlier in January, China's Alibaba Group already made a long-term commitment to the IOC through 2028 by becoming Worldwide Olympic Partner.
Timo Lumme, Managing Director of IOC Television and Marketing Services, said: "Chinese businesses and brands are known around the world, and what happens here has ripple effects across the planet."
Through a strong focus on sustainability and legacy, Beijing 2022 has embraced the spirit of Olympic Agenda 2020, the strategic roadmap for the future of the Olympic Movement. The venues from Beijing 2008 such as the Capital Indoor Stadium, Wukesong Arena and the National Aquatic Center, will be repurposed for the Olympic Winter Games.
For instance, the National Aquatic Center, dubbed the "Water Cube" which staged the swimming events during the Beijing 2008 Games, will be transformed into an ice rink for curling games in 2022.
Besides, the Shougang Industry Park, which is a former steel mill that was closed down in 2008 ahead of the Olympic Games, is now the location of the Organizing Committee's headquarters and will be the location for Big Air in 2022.
Alongside the Big Air venue, the Shougang Industrial Park is also being redeveloped as an ambitious mixed development, which will include housing, leisure facilities, sports facilities and office space.
The IOC's Coordination Commission was pleased to see advancements made to these sustainability and legacy plans during its second trip to China in June.
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