"I think you will see a more entertaining product, a more broadcast friendly product, and a more family friendly product under the stewardship of Yao Ming, who is doing a fantastic job already as the first private appointment to the presidency of the CBA," Loeliger said.

As the head of basketball in Australia, Loeliger has plans to head to Beijing in the coming weeks to meet with representatives of the game in China, and said that engaging with his counterparts at the CBA in a mutually beneficial way that will see both leagues continue to prosper is his number one priority.

"There has to be a consistent give and take. We'd love for parties to meet halfway on a journey, but often one party will have to get there first to meet the other. We are both very aware of that I think, we are both willing to make compromises in order to achieve a better outcome for both parties in the bigger picture," Loeliger said.

"So I will certainly continue to hold out the open hand of the NBL to help the CBA however we can, and certainly the encouragement we have been getting from the CBA to date has been very promising in that regard also."

While the CBA has long been a spot for current, fringe, and hopeful NBA players to ply their trade - with notable mentions to Stephon "Starbury" Marbury, JR Smith, and Michael Beasley to name but a few - the NBL has only reemerged in recent times to also serve as a landing spot for these talented individuals, individuals like Terrance "2K" Ferguson.

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