"Sports are an essential component of people-to-people exchanges. Each BRICS country has its own sporting strengths and culture," said Song Luzeng, secretary general of the Chinese Olympic committee.

Outside competitive arena, BRICS sports cooperation has expanded.

Jose Vicente da Silva Lessa, the Brazilian consul-general in Guangzhou, is proud that Brazilian footballers are playing for Chinese clubs, like Guangzhou Evergrande Taobao and Shanghai SIPG.

"Evergrande has the World Cup winner coach Luiz Felipe Scolari who has done an excellent job in assuring Evergrande's position as one of China's best clubs," he said.

"Recently many Brazilian coaches have shown interest in coming to China. The consulate general of Brazil in Guangzhou had a very positive response from universities and football schools," he continued.

Guangdong Province has a history of active interaction with BRICS countries, having established friendly partnerships with Saint Petersburg in Russia, Gujarat in India and Sao Paulo in Brazil. Grassroots exchanges in sports, culture, arts, media, think tanks and youth have been highlighted in recent years.

"Brazil and China have developed a high degree of understanding, both bilaterally and among BRICS countries. Those contacts must, to my view, be reflected through people to people exchanges as well, generating more interaction on trade, sports, education and culture," the consul-general said.

【体坛英语资讯：China Focus: Sports exchange blossom among BRICS countries】相关文章：

★ 体坛英语资讯：FA hold talks with Capello

★ 娱乐英语资讯：Jessica Alba expecting a baby

★ 体坛英语资讯：Special athletes assured of a happy environment

★ 体坛英语资讯：Respect, admiration abound in Shanghai

★ 体坛英语资讯：China ravages U.S. D-League team at Stankovic Cup

★ 体坛英语资讯：Chinese football teams hopes to make most of lucky draws

★ 娱乐英语资讯：Christina Aguilera has baby boy

★ 体坛资讯：Liu gets another shot at Robles in 110 hurdles

★ 娱乐英语资讯：Accused Uma Thurman stalker indicted

★ 娱乐英语资讯：Gloves making a comeback as alternative accessory to brag bag