Yes. What you’re wearing affects whether people follow your lead or do what you say.
没错。你的穿着会影响人们是否听从你的领导或者照你说的做。
You’ve probably heard the phrases “Clothes make the man” and “Dress for success.” These are two sayings that actually have research to back them up.
你或许听说过“人靠衣装”和“穿出成功”。事实上这两句俗语确实是能得到研究支持的。
Lefkowitz, Blake, and Mouton (1955) had an experimenter in a city cross the street against the traffic. When he was dressed in a suit, three-and-a-half times as many people followed him as when he was wearing a work shirt and trousers. Business suits are a form of authority clothing.
在Lefkowitz, Blake, and Mouton (1955)这项实验中,一位实验者在城市中多次违反交通信号穿过马路。当他穿着西装时,跟在他后面乱穿马路的人数是当他穿衬衫和长裤时的3.5倍。商务西装是一种权威衣着。
In a study by Bickman (1974), the experimenter stopped a person on the street, pointed to an accomplice 50 feet away, and said, “You see that guy over there by the meter? He’s overparked but doesn’t have any change. Give him a dime!” The experimenter would then leave. The “guy over there” was part of the experiment. When the experimenter was wearing a uniform (for example, a guard uniform), most people complied with the instruction to give the other person money for the parking meter. When he was dressed in regular street clothes, compliance was less than 50 percent.
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