做PPT须知四点技巧一开始就吸引观众注意力_职场英语

做PPT须知四点技巧一开始就吸引观众注意力

我不知道为什么暖场笑话成为了传统商业智慧的一部分。大部分情况下，暖场笑话只是对即兴幽默的一种微弱尝试（比如“为什么这种会议总在礼拜一呢？”），这仅仅说明了你很紧张并且对自己缺乏自信。除此之外，如果暖场笑话是一个笑点明显又拖拖拉拉的长故事的话，那就是在挑战观众的耐心了。

3. Do not begin with "background."

3.不要用“背景介绍”开场。

Many presentations begin with a corporate background that's intended to build credibility. (Example: "Our company has 100 years of expertise!") The problem here is that at the start of a presentation nobody cares about your company. You're asking them to translate your background information into something that's meaningful to them and their business. Why should they bother?

许多演示都以企业背景信息开场，试图以此来建立信任（比如：“本公司是百年老店！”）。问题是，在演示的开始，根本没人在意你的公司。你在试图迫使他们将你的背景信息翻译成某种对他们和他们的公司有意义的东西。他们凭什么要这么做？

4. Open with a startling and relevant fact.

4.以一个令人吃惊的相关事实开场。

To get an audience focused on what you're going to tell them, you must first break through the "mental noise" that causes their attention to waver. This is best accomplished by a slide showing a fact that is new to the audience and important enough to capture their attention. Build the rest of your presentation to answer the business questions that this initial fact has raised in their minds.