创造力总是和自由相联系。第四条法则是聪明地设计限制可以发挥出别人最好的能力。
One great example is the TED talk. One of the things that make them so compelling and shareable is the time constraint. Those 18 minutes have to be a complete story, not just another presentation, packed with information and insight.
一个很好的例子是TED演讲。TED这么受欢迎,广为转载的原因之一是有时间限制。18分钟的演讲必须是一个完整的故事,不仅仅是另一种展示方式,必须要结合信息量和独特的视角。
Law 5: You have to break something to make a breakthrough.
法则五:你必须先破后立
You have a set of tools and expertise gathered over time that allow you to function comfortably.Patterns and routines are easy and comfortable.
你有一套经过时间积累的工具和专业知识使你能够更轻松地工作。常规模式和方法往往都简单易操作。
The fifth law says breaking out of a pattern and leaving what's easy behind, forces you to pay attention to all of the tools you've ignored, and all of the solutions that never occurred to you.
第五条法则是指打破模式,不要去做简单的事情,而是把你的注意力集中在那些被忽视的工具和从未想到过的解决方法之上。
Law 6: Doing something isn't always better than doing nothing.
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