At this years festival , Johnny Depp and Penelope Cruz will monopolise the public gaze as stars of Pirates of the Caribbean: On Stranger Tides, om the presence of these global stars, while the distributors of their films use the festival as a glittering launch pad.
Still, its notable that so many American films that have invaded Cannes in recent years have been so ropey. They arrive with a huge fanfare but often disappoint.
Last year was a good example. Ridley Scotts Robin Hood, starring Russell Crowe, was not only welcomed to Cannes, but opened the entire festival. Its safe to say the film was no ones finest hour. The other American invader was Wall Street: Money Never Sleeps, and, while leading man Michael Douglas swanned around town looking every inch a major movie star, this Wall Street sequel won little affection or respect.
But then the pattern was set a few years previously. Its often remembered that in 2007 Jerry Seinfeld, promoting his animated Bee Movie, dressed up as a bee and abseiled down the front of the Carlton Hotel in Cannes. Its harder to recall much about the movie itself.
In 2006, The Da Vinci Code opened Cannes to widespread scorn; most of the audience at the press screening were too dispirited even to boo. As its star Tom Hanks admitted later: he reception couldnt have been worse.
Visiting criticseyes had collectively rolled the previous year, when Star Wars: Revenge of the Sith blew into townthankfully the last of the series. Indeed, theres a tendency for franchises past their artistic sell-by date to use Cannes as a springboard: it happened in 2007 with Oceans 13 and the next year with Indiana Jones and the Kingdom of the Crystal Skull. Pirates 4 continues that tradition.
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