activities aptly illustrate this blending of Eastern, Western and third-world cultures.
Perhaps nowhere is the cultural-stew paradigm more striking, and more bland, than at
the international food courts now featured in malls throughout the developed world.
These trends appear inexorable. Counter-attacks, such as Ebonies, rap music, and
bilingual education, promote the distinct culture of minority groups, but not of nations.
Further homogenization of consumer preferences is all but ensured by failing trade
barriers, coupled with the global billboard that satellite communications and the Internet
provide.
In sum, American multinationals have indeed instigated a homogeneous global,
yet American-style, consumerism―one which in all likelihood will grow in extent
along with free-market capitalism and global connectivity.
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