During Zuckerbergs high school years, under the company name Intelligent Media Group, he built a music player called the Synapse Media Player that used artificial intelligence to learn the users listening habits, which was posted to Slashdot and received a rating of 3 out of 5 from PC Magazine. Microsoft and AOL tried to purchase Synapse and recruit Zuckerberg, but he chose instead to enroll at Harvard University in September 2002.
Harvard years
By the time he began classes at Harvard, he had already achieved a reputation as a programming prodigy, notes Vargas. He studied psychology and computer science as well as belonging to Alpha Epsilon Pi, a Jewish fraternity. In his sophomore year, he wrote a program he called CourseMatch, which allowed users to make class selection decisions based on the choices of other students and also to help them form study groups. A short time later, he created a different program he initially called Facemash that let students select the best looking person from a choice of photos. According to Zuckerbergs roommate at the time, Arie Hasit, he built the site for fun. Hasit explains:
The site went up over a weekend, but by Monday morning the college shut it down because its popularity had overwhelmed Harvards server and prevented students from accessing the Internet. In addition, many students complained that their photos were being used without permission. Zuckerberg apologized publicly, and the student paper ran articles stating that his site was completely improper.
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