TureCar从车辆登记所、车贷机构和其他渠道得到的数据中总结出其所谓的最精准的当地最低车价,这个价格通常便宜几百美元,甚至经常低于 发票价 ,即汽车厂商给予汽车经销商的纸面批发价。
In fact dealers receive various rebates from carmakers, and make money from such things asloans and service contracts, so a modest profit is still possible.
实际上经销商从厂商获取各种回扣,并通过像车贷及售后等服务赚取利润,所以最低利润还是有的。
But such heavy discounting alarms carmakers.
但如此大幅度的折扣引起了厂商的警觉。
Honda s American arm recently told dealers it would cut off their marketingallowanceswhich can be worth hundreds of dollars for each car soldif they did not stopoffering sub-invoice prices on TrueCar and other sites.
本田的美国车厂近日告知其经销商,如果不停止向诸如TrueCar等比价网站提供 低票价 ,车厂将削减其营销费用,每车大约几百美元。
Honda insists dealers can sell at whatever price they wish, but it will not pay them to marketits products as cheap or low-end cars.
本田表示经销商可以自己定价销售,但厂商不会为了将其产品宣传成 便宜货 或是 低档货 而支付费用。
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