BEIJING, May 12 -- Television heads into its biggest week with the hangover from a 100-day writers strike persisting. Viewership is down, although it's hard to tell how much the strike is to blame. This week's "upfront" presentations by broadcasters outlining their fall schedules, which annually precedes a multibillion dollar ad buying binge, promises to be much different than before.

"The strike had a number of impacts," said Alan Wurtzel, NBC Universal research chief, "but as with everything it's never very clear or direct or black and white."

ABC, CBS, Fox and NBC had nearly 9 percent fewer viewers in April and May so far than during the same period a year ago, according to Nielsen Media Research.

Yet viewership declines are sadly typical for the big networks. Take the same period a year earlier, and the drop was more than 5 percent over 2006. People didn't watch less TV while the strike was on, they just watched cable more, said Steve Sternberg, an analyst for Magna Global.

Television host Tom Bergeron, left, and television host Samantha Harris pose on the press line at a party celebrating the 100th episode of "Dancing with the Stars" in Los Angeles on Tuesday, May 6, 2008

Shows with ongoing stories seemed to lose the most momentum from the strike; ABC's "Grey's Anatomy" on May 1 had its smallest audience since moving to Thursday night. Decisions by NBC to keep "Heroes" for next fall and Fox to delay "24" until next season may prove prescient, unless people forget about the characters altogether.

【娱乐英语资讯：TV viewership still down in wake of 100-day writers strike】相关文章：

★ 娱乐英语资讯：Quickie Vegas wedding for Pamela Anderson

★ 娱乐英语资讯：Kylie is new face of Tous jewellery

★ 娱乐英语资讯：Heidi Klum star of new Jordache ads

★ 娱乐英语资讯：Jolie, Pitt officially adopt Pax Thien

★ 娱乐英语资讯：David Beckham: Ive always been a fashion fan

★ 娱乐英语资讯：Mary-Kate Olsen hospitalized in NYC

★ 娱乐英语资讯：Cruise shuns swelling bank account

★ 娱乐资讯：Pamela Anderson fights Finland fur farms

★ 娱乐英语资讯：Longoria has some advice for Simpson

★ 娱乐英语资讯：Greys Anatomy actress Heigl marries in Utah