Even Disney's managers get involved in the daily management of the park. Every year, the managers leave their desks and business suits and put on special service clothes. For a full week, the bosses sell hot dogs or ice cream, take tickets or drive the monorail (单轨车), and take up any of the 100 jobs that make the entertainment park come alive. The managers agree that this week help them to see the company's goals more clearly.
All these efforts to serve the public well have made Walt Disney Productions famous. Disney is considered by many as the best mass service provider in America or the world. As one longtime business observer once said, “How Disney treats people, communicates with them, rewards them, is in my view the very reason for his fifty years of success I have watched, very carefully and with great respect and admiration, the theory and practice of selling satisfaction and serving millions of people on a daily basis, successfully. It is what Disney does best.”
文章大意:本文介绍了Disney成功吸引顾客的秘诀。
1.The first day they come to Disney parks, all new employees ________.
A.begin by receiving onthejob training
B.must learn several jobs
C.begin as ticket takers
D.have already attended Disney University
答案:A 细节理解题。由第二段首句“All new employees... by attending Disney University and taking ‘Traditions I’.”可知,新员工先要进行岗前培训。
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