“Many people do not like talking to machines,”says Dr.Storey,Senior Lecturer in Marketing at City University Business School.“Banks,for example,encourage staff at call centers to use customer data to establish instant and good relationship with them.The 第三模块
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aim is to make the customer feel they know you and that you can trust them—the sort of comfortable feelings people have during facetoface chats with their local branch manager.” Recommended ways of creating customer delight include:underpromising and overdelivering (saying that a repair will be carried out within five hours,but getting it done within two);replacing a faulty product immediately;throwing in a gift voucher (购物礼券)as an unexpected “thank you” to regular customers;and always returning calls,even when they are complaints. 2017届高三英语二轮复习精品课件(湖北专用):第3模块 阅读理解 模块综述 第三模块
阅读理解
考纲解读 第三模块
│考纲解读
“侧重提高阅读能力”是高中英语教学大纲的明确规定。纵观近几年的高考英语试题,我们不难看出,阅读理解是高考考查的重点,自始至终占着主导地位。阅读理解能力属于语言的领会技能。包括对书面语言的识别、理解、推理、判断和快速记忆等几个方面。不仅仅涉及语音、语法、词汇这些语言因素,还涉及非语言因素,即:阅读者对目标语言所在国家的社会和文化背景知识的掌握、对所读材料内容的熟悉程度、个人经历、生活常识、逻辑知识和语言修养等各方面。 命题分析 第三模块
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