The rule preventing sportsmen and sportswomen from carrying advertisements on television is a good one. Keep it and do it. To take one example, what is the effect, I wonder, on the young and old, of the apparent connection between cigarette smoking and an exciting sport like motor-racing?

　　L. H. Gray, London

　　Sir,

　　What a ridiculous situation our television companies find themselves in with regard to sport and advertising!

　　I watched a televised football match in which the players did not carry any advertisements on their shirts, and yet there was advertising all around the ground. (Do the TV producers think we viewers are blind or something?) And when a well-known international player was interviewed after the match, both he and the interviewer referred by name to the make-ups firm! And as if that were not enough, the sports item that followed was the National Bank Golf Tournament.

　　Advertising is all around us every day. Long live advertising, I say, and let the television companies recognize it and allow football players, athletes, racing drivers and others to wear sponsors'（赞助公司）advertisements. At least we would all know where we were!

　　Mrs. R. P. Laing, Bristol

　　73. L. H. Gray would like to see ______.

　　A. advertising officially forbidden from televised sport

　　B. cigarette advertisements made illegal

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