However, watchmakers optimistically say that watches redeem popularity when consumers reach their 20s and 30s. By then, they are willing to spend money on a quality watch that doesn’t just keep good time. Fifty years ago, watchmakers took pride in their products’ accuracy. But in recent years, the watch industry has changed itself into an accessory(配饰) business. And today, the image a watch conveys has become more important than the time it tells.

　　“Complications” — features that go beyond simple timekeeping — are an important part of a watch’s image. Today’s watches offer lots of features that meet almost any personality. These features include compasses, USB drivers, and even other functions that measure the effectiveness of golf swings!

　　Creativity also plays a key role in designing today’s watches. For example, Japanese watchmaker Tokyoflash makes watches that don’t even look like watches. The company’s popular Shinshoku model uses different color lights to tell time. It looks more like a fashionable bracelet than a watch.

　　Whether a watch conveys fashion sense, creative talent or a love of sports, consumers want their watches to stand out. Nowadays, everyone has the same kind of gadget（小玩意） in their bags, so people want to make a statement with what’s on their wrists. Will this interest in wrist fashion last? Only time will tell!

　　28. What can we know from the first paragraph?

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