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Writ large?

The younger Kushner went on to do just that. He bought the New York Observer in 2006, made a debt-laden $1.8 billion purchase of 666 Fifth Ave. in 2007 and married Ivanka Trump in 2009. (A Kushner Companies spokesman denied the family friend’s account. Rubenstein said: “That’s preposterous. I never said that or anything like that.”)

Whether or not Kushner was indeed working through a checklist, his actions during those years have served him well. They also laid the groundwork for the meticulous public relations strategy that has made possible Kushner’s current paradoxical role in the press, as a blameless yet uniquely powerful member of the Trump administration.

Long before he could afford the counsel of someone like Rubenstein, Jared’s father had a sense for how to shape perception to his advantage. In the 1990s, Charles Kushner bought a corporate box at New Jersey’s Giants Stadium on the 50-yard line ― right next to the box reserved for the team’s owners, the Tisch family, according to the Kushner family friend. At the time, the Kushner real estate business was still small, and Charles could barely afford the expense. (A Kushner Companies spokesman confirmed that the family had box seats but denies this characterization.) But he found a way, because he recognized that if you can get close enough to powerful and wealthy people, they’ll assume you are one of them. It’s exactly the sort of maneuver Howard Rubenstein would respect.